Oct 30, 2012

Fred Perry Subculture Films by Don Letts

Its easy to get cynical about marketing & corporate pandering to specific demographics, but once in a while it gets done right. Fred Perry recently commissioned Don Letts for a series of six short films about the mostly Fred Perry-friendly UK youth subculture(s) of the last 60 years. In other words, while including teds, there are no goths or psychobillies...Not only are they entertaining, they're educational! Check out the entire program here: fredperrysubculture.com and watch the films below (Continued after the jump):

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